We handled the social media content development and management for Arabiata, the leading oriental food chain in Egypt and Saudi Arabia. Working closely with Food Experts, their marketing consultant and strategic partner, we ensured the brand’s value propositions were communicated clearly, consistently, and creatively across all platforms.

Our role included supporting Arabiata’s ongoing promotions, seasonal campaigns, and new product launches, while maintaining a unified brand voice that reflects their heritage, quality, and leadership in the oriental food category.